Dish
Dish
Dish
Designing an intolerance testing platform for IBS patients
Designing a food intolerance testing platform for Irritable Bowel Syndrome (IBS) patients
Designing an intolerance testing platform for IBS patients
Dish democratizes access to symptom relief for the 1.2 Billion IBS patients in the world by digitising the low-FODMAP diet.
The new digital health platform features low-FODMAP recipes, grocery delivery and a notification-based digital dietitian that guides patients through the elimination and reintroduction phases. We iterated on the prototype over 4 months to develop a seamless dietary workflow in which IBS'ers feel secure.
Dish democratizes access to symptom relief for the 1.2 Billion IBS patients in the world by digitising the low-FODMAP diet.
The new digital health platform features low-FODMAP recipes, grocery delivery and a notification-based digital dietitian that guides patients through the elimination and reintroduction phases. We iterated on the prototype over 4 months to develop a seamless dietary workflow in which IBS'ers feel secure.
Dish democratizes access to symptom relief for the 1.2 Billion IBS patients in the world by digitising the low-FODMAP diet.
The new digital health platform features low-FODMAP recipes, grocery delivery and a notification-based digital dietitian that guides patients through the elimination and reintroduction phases. We iterated on the prototype over 4 months to develop a seamless dietary workflow in which IBS'ers feel secure.
Research
UI/UX Design
Branding
User Testing
Illustration
Animations
Research
UI/UX Design
Branding
User Testing
Illustration
Animations
Research
UI/UX Design
Branding
User Testing
Illustration
Animations
End-to-End Dietary Guidance
End-to-End Dietary Guidance
End-to-End Dietary Guidance
Our challenge was to design an app that minimizes the risk of user error, so it would qualify for clinical approval and alleviate the diet-related anxiety that often haunts IBS patients.
This meant our app had to hold the user's hand through the entire journey: from eliminating at-risk ingredients (FODMAPS) to testing ingredient groups and eventually adopting their new, personalized baseline diet.
Our challenge was to design an app that minimizes the risk of user error, so it would qualify for clinical approval and alleviate the diet-related anxiety that often haunts IBS patients.
This meant our app had to hold the user's hand through the entire journey: from eliminating at-risk ingredients (FODMAPS) to testing ingredient groups and eventually adopting their new, personalized baseline diet.
Our challenge was to design an app that minimizes the risk of user error, so it would qualify for clinical approval and alleviate the diet-related anxiety that often haunts IBS patients.
This meant our app had to hold the user's hand through the entire journey: from eliminating at-risk ingredients (FODMAPS) to testing ingredient groups and eventually adopting their new, personalized baseline diet.
End-To-End Service Design
End-To-End Service Design
End-To-End Service Design
We collaborated with a clinical dietitian to digitise the FODMAP diet such that it meets the highest clinical standards, while personalizing the workflow where possible to improve the user experience.
We collaborated with a clinical dietitian to digitise the FODMAP diet such that it meets the highest clinical standards, while personalizing the workflow where possible to improve the user experience.
We collaborated with a clinical dietitian to digitise the FODMAP diet such that it meets the highest clinical standards, while personalizing the workflow where possible to improve the user experience.
Fast-Track To Symptom Allevation
Fast-Track To Symptom Allevation
Fast-Track To Symptom Allevation
To simplify the elimination phase I introduced a low-FODMAP recipe base that allows patients to easily find meals for any occasion.
To simplify the elimination phase I introduced a low-FODMAP recipe base that allows patients to easily find meals for any occasion.
To simplify the elimination phase I introduced a low-FODMAP recipe base that allows patients to easily find meals for any occasion.
Simplified Recipe Search
Simplified Recipe Search
Simplified Recipe Search
Based on user research, I customized the meal preparation process by introducing meal type categories with icons to expedite the user’s journey to the recipes they seek.
Based on user research, I customized the meal preparation process by introducing meal type categories with icons to expedite the user’s journey to the recipes they seek.
Based on user research, I customized the meal preparation process by introducing meal type categories with icons to expedite the user’s journey to the recipes they seek.
Brand Character
Brand Character
Brand Character
To suggest simplicity I used a high-contrast color palette consisting of a cool base color for calmness, a red lead color for action and a green checkmark for progress. The simple shapes, which compile into an abstracted apple to symbolise health, are loosely inspired by Lego to suggest child-like simplicity.
To suggest simplicity I used a high-contrast color palette consisting of a cool base color for calmness, a red lead color for action and a green checkmark for progress. The simple shapes, which compile into an abstracted apple to symbolise health, are loosely inspired by Lego to suggest child-like simplicity.
To suggest simplicity I used a high-contrast color palette consisting of a cool base color for calmness, a red lead color for action and a green checkmark for progress. The simple shapes, which compile into an abstracted apple to symbolise health, are loosely inspired by Lego to suggest child-like simplicity.
Logomark
Logomark
Logomark
Custom icon set
Custom icon set
Custom icon set
Personalization
Personalization
Personalization
I designed a calendar-like feature in which users book their next FODMAP reintroduction challenge. Besides allowing them to choose their preferred food, quantity and start date, this also created buy-in by asking for explicit commitment.
I designed a calendar-like feature in which users book their next FODMAP reintroduction challenge. Besides allowing them to choose their preferred food, quantity and start date, this also created buy-in by asking for explicit commitment.
I designed a calendar-like feature in which users book their next FODMAP reintroduction challenge. Besides allowing them to choose their preferred food, quantity and start date, this also created buy-in by asking for explicit commitment.
Notification-Led Guidance
Notification-Led Guidance
Notification-Led Guidance
Based on user feedback, to reduce the fear of getting FODMAP reintroduction wrong and triggering a flare-up, I introduced a notification-based dietitian that guides users every step of the way.
Based on user feedback, to reduce the fear of getting FODMAP reintroduction wrong and triggering a flare-up, I introduced a notification-based dietitian that guides users every step of the way.
Based on user feedback, to reduce the fear of getting FODMAP reintroduction wrong and triggering a flare-up, I introduced a notification-based dietitian that guides users every step of the way.
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